Nike does it again.

Directed by David Fincher from Fight CLub and Se7en fame, the Nike Fate commercials will be showing various football players from birth to adulthood showing "fate' in regards to playing football. The first of the commercials features LaDainian Tomlinson of the San Diego Chargers and Troy Polamalu of the Pittsburgh Steelers. The commercial shows them from being inside the womb of their mothers to growing up as kids, to high school, college, and ending the commercial with Polamalu lighting up LT.

IMO, this so far has been the greatest Nike Commercial next to Michael Mann's Nike Quick is Deadly commercial from last season. Great job for Nike on the marketing and creativity of this commercial. I absolutely loved it.